WiseFood

Aiming to develop smart digital applications that empower citizens to adopt healthier and eco-friendly food choices

Funding Program:

Horizon Europe

Call:

HORIZON-CL6-2024-FARM2FORK-01

GA No.:

101181895

Duration:

2025-2027

EC Funding:

€ 2 848 728.69

Where Data Feeds Decisions

Citizens face various challenges in adopting healthy and sustainable eating habits, such as budget and time constraints, misinformation, or information overload. WiseFood aims to address these challenges by bringing together food domain experts and citizens to co-design solutions that democratise access to reliable food information.

The project will develop 3 digital applications – FoodScholar, RecipeWrangler and FoodChat, designed for knowledge extraction, recipe optimisation and personalised meal plans. These tools will provide sustainable food alternatives, reduce food waste and support healthier food choices. Tested in real-world settings through Living Labs in Ireland, Hungary, and Slovenia, the applications will serve as user-friendly and personalised AI-powered tools that encourage healthier and more sustainable decisions.

Our role in the project

As leaders in Dissemination, Exploitation, and Communication (DEC), Foodscale Hub is:

  1. Creating a strong visual identity, crafting effective dissemination and communication strategies to support the project’s goals, and attending relevant events to improve citizen and stakeholder engagement.
  2. Forging synergies with relevant projects and social/research innovation initiatives to maximise project impact
  3. Gathering feedback on the applicability of Living Labs activities, and developing a strategy for Knowledge Exchange Groups
  4. Holding co-creation workshops for the Mirroring Guideline document, refining, delivering and promoting the Mirroring Guideline Document for EU-wide implementation
  5. Leading the development of sustainability, intellectual property rights (IRP) and exploitation strategies to ensure WiseFood’s long-term impact.

WiseFood by numbers